My Business of Photography Course

Due to popular demand, I’m offering my Business of Photography course as a weekend workshop, running Friday evening, Saturday and Sunday.
The dates and times for this workshop are:
 June 20 (6:30-9:30pm), June 21 and 22 (9:00am-6:00pm).
It will be held in my studio near King and Dufferin.

This course covers all major aspects of operating a photographic business.  The course focuses on the needs of the photographer running a small to medium sized freelance business.  Specific areas covered include:

 
 Business planning and set-up:  Business Plans, Financial plans and cash flow management, start-up costs, registering for GST and RST
 Estimates and Billing: Quoting jobs, fees, expenses and mark-ups, job docketing, invoicing and collections.
 Accounting and Bookkeeping: A simplified approach to financial record keeping and cash management.
 Marketing:  Identifying potential markets, marketing plans, portfolios, developing and selling your image, reps, mailers and promotion.
 General Business Practices: Attitude, professionalism, client management, copyright, making and surviving mistakes.
 Digital:  Impact of digital on the studio, equipment issues, billing issues, business opportunities.

 

I’ve posted an outline and schedule for the course that gives more detailed information.
Additionally, each student can book a personal portfolio review with me, to look at their work and get input on potential markets and future directions for their work.

The cost for this course is $400.  
If you are interested in attending, or would like further information, feel free to email me at rob@rdaphoto.com.  You can also pass this information on to any one you think might be interested in the course.